About Our Bakery
Welcome to Storyfe Bakery, where every cookie is baked with love and purpose right here in Tucson. I'm Felicia Fail, a mom and baker running this business for my two sons, who are still too young to take the reins. What began as baking bedtime treats and family favorites has blossomed into a full-fledged dream—and I couldn’t be more proud.
What truly inspires me is watching my boys’ eyes light up when they taste something I’ve made. That joy planted the seed that grew into this bakery. Now, each small batch—whether it’s classic chocolate chip or festive confetti—is crafted with them in mind: a reflection of what’s possible when passion, determination, and family come together.
